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Verna expands its retail IT expertise with Xovis and Pygmalios

Verna continues to strengthen its position in the field of advanced analytics solutions for retail. We have years of experience implementing visitor counting systems using neural video analytics from various vendors. Our systems are already operating in the stores of well-known Ukrainian retailers, including INTERTOP, Silpo, IQOS, BROCARD, Goodwine, Luxoptica, Sim 23, Avrora, Podorozhnyk, Ecosfera, MeraMarket, and ROST.

Recently, we completed several pilot projects using Xovis sensors combined with Pygmalios software.

Illustration of Xovis 3D sensors and related software providers

A modern solution: Pygmalios and Xovis

Unlike traditional video-based systems built on neural camera analytics, the Pygmalios + Xovis combination offers greater accuracy, scalability, and flexibility.

Xovis Sensors

Xovis AG is a Swiss company with over 10 years of experience in people flow analytics. Their professional-grade 3D sensors are used in airports, shopping malls, and supermarkets across more than 80 countries. They deliver up to 98% counting accuracy and are easily scalable for retail spaces of any size.

The technology allows accurate tracking even in high-density traffic. Xovis sensors can recognize shopping units (e.g., families or groups) and exclude employees from counting, using badge detection or computer vision.

Simple infrastructure with no server required

Xovis-based systems do not require a local server. All that’s needed is 220V power and an Internet connection (Wi-Fi or Ethernet).

If only data — not video — is transmitted, the solution provides multiple advantages:

• Low load on external Internet bandwidth

• No need for video storage

• Fast and stable data transmission

• Enhanced security (no image transmission)

• Compliance with GDPR — no facial recognition or personal data is processed

• Given Ukraine's path toward EU integration, aligning with European data protection standards is both a smart and timely step.

Pygmalios software capabilities

• Build sales funnels in the physical store space

• Analyze customer movement routes, zone behavior, and staff interaction

• Implement virtual queues, A/B testing, and heatmaps

• Automate staff scheduling based on real-time demand

• Get real-time analytics and insights

Flexible subscription-based model with no license lock-in

Pygmalios operates as a cloud-based SaaS platform with a monthly subscription model. There’s no need to purchase lifetime licenses or maintain local infrastructure. The solution is easily scalable — you can add or remove locations based on current business needs.

All data is securely stored in a reliable cloud environment, such as Amazon Web Services (AWS), ensuring both physical protection and compliance with GDPR and other European data standards.

Xovis sensors are already operating in Ukrainian retail environments as part of integrated analytics systems. These technologies provide unmatched accuracy and actionable insights.

VERNA, with over 25 years of experience in IT system integration, delivers end-to-end solutions that help retail businesses see more, understand better, and increase revenue.

Pilot projects using the Pygmalios + Xovis combination have already shown significant improvements in data accuracy, cost reduction, and higher sales conversion rates.

Logos of retail analytics providers: Xovis, Pygmalios, VERNA

2025

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